28 October 2007
Astrolabe
Processes: Diagnose, Prescribe, Treat, Evolve
Services: Brand evolution, design, print production, project and print management.
Neogine were asked to refresh the brand they created 10 years earlier, including labels and collateral for the launch of Astrolabe's new vintage. The wine ranges; Voyage, Discovery and Experience were created to differentiate the growing range of wines. A new colour palette reflected the unique characteristics of each variety. Printed collateral centered around stylish black and white photography, supports and promotes the vintage.
The result is unified and sophisticated, while still retaining Astrolabe's timeless earthy flavour. Feedback from customers and distributors has been overwhelmingly positive.
Astrolabe Experience range